The company that made Prince George’s dressing gown has raised £5 million

The company behind the dressing gown HRH Prince George wore when meeting President Obama has secured a £5 million growth funding round. My 1st Years, a children’s gifts personalisation site that was founded in 2009 by childhood friends Daniel price and Jonny Sitton, said it will use the fresh capital to drive developments in operations, marketing, and international expansion into the US. The startup’s personalised gifts for babies and children have been bought by celebrities including Dannii Minogue and Elton John, as well as the…

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